We design & build Digital Transformations for your business that tie every system & process back to ROI, growth, efficiency and clarity, covering:

  • Agentic Solutions
  • Cloud Architectures
  • Automations & Workflows
  • Data & Analytics
  • Storage & Compute
  • Ethical AI & Governance
  • Change Management

If Tech Isn’t Driving Revenue, It’s Draining It.

Your Future Business is waiting For you…

Services

Custom Workflows & Automations

Custom AI Agentic & Cloud Builds

Digital Transformation Roadmaps, Audits & Assessments

Consulting & Training

Hi, I’m Eloise Attenborough

Your Solutions Architects & Business Strategist

Founder of Digital AI Transformations ( D.A.T for short).

For over 30 years, I’ve helped business leaders, from global publishers and household brands to ambitious entrepreneurs, adapt, grow, and stay ahead as the world changes.

Certified in Google Cloud, AWS, Agentics and advanced digital strategy, I help businesses connect their data, streamline their operations, and apply technology in ways that actually deliver. From cloud to automation, from workflows to intelligent systems, I design strategies and architectures that cut through complexity and create clarity.

Why Work With me

Fractional Multi-CxO Expertise

You don’t need a full-time CAIO, CIO, or RevOps to get big-picture strategy. With me, you get the benefit of multi-CxO thinking, operations, marketing, revenue, AI, and data, all joined up. That means no siloed advice, just practical direction that makes sense for businesses of every size.

Enterprise Guardrails, Startup Agility

I bring the rigour of enterprise, cloud, data, and security guardrails, but deliver with the speed of a startup. Whether you’re a solopreneur scaling fast or an established brand modernising complex systems, you get clear roadmaps and strategies your team can actually follow or we can build for you.

ROI, Not Shiny Tools

I don’t recommend tech for the sake of it. Every system, workflow, and automation I design is mapped directly to ROI, growth, and efficiency. From small businesses drowning in tools to enterprises managing global stacks, I help you cut costs, save time, and unlock real business value.

AI Won’t Save Your Business. A Strategic Roadmap Will!

The Hidden Cost of Broken Systems.

For a founder, it’s duct-taped tools and endless workarounds. For an enterprise, it’s stalled ERP projects, failed cloud migrations, and scattered data. Either way, the result is the same:

  • Wasted Time
  • Wasted Money
  • Wasted Opportunities


The Brutal Truth: Most Businesses Are Running Blind.

Most leaders respond by adding more apps or chasing AI fixes, but without a clear transformation plan, that only multiplies the chaos.

65%
of digital transformations fail to meet objectives.
Source: Bloon Cloud, 2025

$44.5B wasted
in enterprise cloud infrastructure spend in 2025 (21% of total spend).
Source: Harness, FinOps in Focus, 2025

84%
of organisations say managing cloud spend is their top challenge.
Source: Flexera State of the Cloud, 2025

80%
of companies experienced a cloud security incident in the past year.
Source: Spacelift.io, 2025

AI isn’t “coming”, it’s already here, disrupting how business is done. The winners aren’t chasing shiny tools. They’ve got a future-ready roadmap where every decision ties back to ROI, growth, and resilience.

Without a roadmap, you’re gambling.

With one, you’re building on certainty.

Future-proof your business with transformational technology, built on ROI & Efficiency at the core of every decision.

We create Digital Transformation Roadmaps that cut through the noise and show you exactly what to fix, what to build, and how to deliver it.

Every roadmap is built on enterprise guardrails, ROI, and future-ready systems, so it’s secure, efficient, and designed to scale.

With 30 years at the crossroads of sales, marketing, and technology. We know how to cut through the noise and design systems that actually deliver!

Case Studies

Real Scenarios. Real Fixes.

Client: Author & course creator
Problem: Courses, email lists, and community tools were spread across multiple platforms. Payments, marketing, and student engagement were disconnected.
Solution: Built a unified tech stack: integrated LMS, CRM, and marketing automation, with reporting dashboards.
Impact: 40% higher course completion, 25% increase in upsells to premium programs, and more predictable monthly revenue.

Client: E-commerce skincare brand
Problem: Sales, marketing, and website data were siloed in Shopify, GA4, and Klaviyo. Decisions were guesses.
Solution: Built a Google Cloud analytics stack with a live Looker Studio dashboard.
Impact: Daily ROI visibility, optimised ad spend, 20% growth in repeat sales.

Client: Mid-size university
Problem: Outdated on-prem systems for admissions, student records, and learning platforms. Compliance and scalability were constant risks.
Solution: Migrated core systems to GCP multi-region infrastructure with IAM, CMEK, and integrated data dashboards for admin and faculty.
Impact: Zero downtime during admissions season, 30% lower IT costs, compliance certifications passed first-time, smoother student experience.

Testimonials.

Penny Dee
    Penny Dee

    Global Skin Care Brand

    ‘Eloise has elevated my Business beyond recognition. I have my Very Own Digital Twin Skin Concierge and a back-end system that’s a dream with a fully operational Data System that drives all my business decisions. It would not have been possible without Eloise’s expertise, Specialisms and Depth Of knowledge’

    Clare Anderson
      Clare Anderson

      Sensory Retreats

      ‘Eloise came in and united our entire business, from the founder to marketing to copywriting. She connected the data, aligned the team, and gave us systems that finally talk to each other. We’re now making decisions with clarity instead of guesswork, and the whole business feels more joined-up and focused’

      Julie Harris
        Julie Harris

        Brand Photographer

        ‘Working with Eloise was a game-changer. In a few months, we cut wasted spend, automated key workflows, and gained visibility into data we’d been ignoring for years. The ROI was immediate, time, money, and energy saved’

        Jo Price
          Jo Price

          Bupa

          ‘Eloise has a unique ability to take chaos and turn it into clarity. She didn’t just recommend tools, she showed us how to connect everything so the business runs smoothly. What felt overwhelming now feels simple and scalable’

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