Where Business Meets The Future

About D.A.T.

Clarity Over Chaos

We start by untangling scattered systems and data silos, giving leaders a clear view of what’s really driving (or draining) performance.

ROI, Not Hype

No shiny tools for the sake of it. Every recommendation is tied back to measurable business value and future-proof growth.

Frameworks That Work Saving

Our compass-driven methodology maps your North (Vision), East (Execution), South (Systems), and West (Wins), so nothing is left to chance.

Connected Technology

From AI and automation to cloud migrations and data pipelines, we design systems that talk to each other and unlock efficiency at scale.

Proven Expertise

Eloise has guided global publishers, household brands, and ambitious entrepreneurs through disruption for decades, from the first digital shake-ups to today’s AI era.

Partnership for the Future

Transformation isn’t a one-off. We partner long-term, ensuring your systems evolve, adapt, and keep delivering as technology and markets shift.

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Our Expertise in Action

D.A.T. brings together strategy, cloud engineering, AI innovation, and marketing intelligence under one roof. We don’t just advise, we architect, implement, and optimise.

Cloud Architecture & Migration
AI & Automation Workflows
Data Strategy & Analytics
Business Transformation Roadmaps

Hi, I’m Eloise Attenborough

Founder of Digital AI Transformations (D.A.T.)
I founded D.A.T. because I saw too many businesses drowning in scattered systems, wasted spend, and shiny tools that don’t connect. My mission is simple: bring clarity over chaos. Every framework, every roadmap, every solution we design is built to unlock ROI, efficiency, and resilience — not just add more noise.

At D.A.T., we don’t just “do tech.” We build compass-led strategies that map vision to execution, systems to wins. Whether it’s cloud migrations, AI workflows, or data-driven marketing, we ensure your business is not only future-proof, but future-ready.

Because transformation isn’t about tools — it’s about building systems that work, teams that thrive, and leaders who can grow with confidence.